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Volume 1 Issue 1 January 2025
Sadiq, M. S1*, Singh, I. P2, Ahmad, M. M3, Sani, B. S4, Zakari, F. S5 and Yusuf, K.B6
THE RISE OF DIGITAL MARKETING AND CHANGING MARKETING MINDSET
Paras Batra1, Dr. Rohit Garg2
THE ESSENCE OF INFLUENTIAL LEADERSHIP IN INTEGRATING EDUCATION AND TECHNOLOGY
Parakulathu Abey Thomas
UNDERSTANDING CUSTOMER’S MOTIVATION TO PURCHASE A SMARTWATCH: A STUDY OF CUSTOMERS IN TIER-2 CITIES
1Prof. Prashant U. Gujanal, 2Dr. S.C. Patil and 3Mr.Akhil D. Joshi
1Mr. Rahul Kamule and 2Dr. S.C. Patil
EMPLOYEE ENGAGEMENT AND PRODUCTIVITY AMONG STARTUP’S IN BELAGAVI
1Mr. Preetam U. Revankar and 2Mrs. Jyothi U. Kulkarni
1Dr. Devaraju and 2Mr. Amit Subramanyam
AWARENESS OF DIGITAL PAYMENT SYSTEM AMONG PG STUDENTS: A STUDY
Mrs. Shreedevi S. Munde
AI FOR HR: A TOOLKIT FOR OVERCOMING CHALLENGES
Dr. Vidhya K
AN INVESTIGATION OF ANTECEDENTS AND OUTCOMES OF GREEN HRM AT INDIVIDUAL LEVEL
Ms. Shubhangi J. Rote
1Mr. Sangam Jadhav and 2Dr. Vani Hundekar
Shilpa Kalagouda Patil
Learning at JCER–MBA extends far beyond the classroom. Through outbound training programs, students develop leadership, teamwork, resilience, and decision-making capabilities in real-life contexts. Industry certifications, embedded within the curriculum, enhance professional credibility and ensure alignment with global standards. Regular industrial visits, live projects, and expert sessions provide first-hand exposure to organizational realities, bridging the gap between academic knowledge and managerial practice.
Our strong industry interface supports internships and placement opportunities with reputed companies, ensuring that students are career-ready from day one. With structured mentoring, career guidance, and skill development initiatives, JCER–MBA nurtures professionals who are not only employable but adaptable to future roles shaped by automation, AI, and digital transformation. We believe education is a journey of discovery, experimentation, and continuous growth. At JCER–MBA, we stand committed to supporting your aspirations through personalized mentoring, a vibrant campus culture, and a values-driven approach to management education.
Thank you for choosing JCER–MBA as your partner in professional and personal development. We look forward to welcoming you to a community that empowers you to innovate, lead with integrity, and make a meaningful impact in the corporate world and beyond.
A good teacher enables a student to understand, whereas a great teacher enables a student to realize. It is only when students go through the cycle of studying, understanding and realizing; they become good professionals and great human beings.
The JAIN Group has become a name synonymous with quality education.The group strongly believes that world-class education is the stepping-stone to progress. With a long-standing commitment towards quality teaching , learning and research. The group has a chain of Many educational institutions that encourage individuals to think, question, explore and apply their well-honed minds to scale newer heights of success.
In Jain College of Engineering and Research, we take immense pride in the fact that our students receive the highest quality of education. The special emphasis is on Outcome Based Education (OBE) and Experiential Learning. The academic activities concentrate on helping the students to gain an excellent theoretical knowledge base and in the development of skills to implement them.
Word Count: 5,000 – 6,000 words
Font: Times New Roman, Size 12
Line Spacing: 1.5
Referencing Style: APA (latest edition)
Plagiarism Limit: Below 25% (Turnitin or equivalent)
Cover Page
Title of paper
Author name(s), affiliation, contact details
Abstract Page
150–250 words
4–6 keywords
Main Manuscript
Must NOT contain author identity (for blind review)
Use clear headings and subheadings
Tables & figures must be numbered and titled
Ensure all references are properly cited in APA format
File Name Format: AuthorName_JKJMR_Year.docx
Initial Screening
Format compliance + plagiarism check
Double-Blind Peer Review
Evaluated by subject experts
Author Revision
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Final Editorial Decision